The Pet-Inclusive (PI) Scorecard
Is your rental housing property truly pet-inclusive, or is it just pet-friendly? The team at Michelson Found Animals’ Pet-Inclusive Housing Initiative (PIHI) developed an easy-to-use scorecard to help you answer that question. The PI Scorecard utilizes information in several categories (policies, amenities, fees), to generate a PI Score. This score reveals whether your property is merely ‘pet-friendly’ or if you have achieved true pet-inclusive status. In the future, you will also be able to benchmark your property against similar properties to see how you rank. If your property is already pet-inclusive, you will have yet another marketing tool with which to promote your inclusivity. If your score leaves room for improvement, it may serve as a roadmap for becoming more welcoming.
What is the PI Scorecard?
The PI Scorecard is a simple online tool that uses a 100-point scale to rate rental properties based on how pet-inclusive their policies are. Factors impacting the PI Score include breed and size restrictions, pet-related fees, and basic amenities such as outside spaces for dogs and waste stations.
What is the purpose of the PI Score?
The PI Score’s main purpose is to give rental housing operators an understanding of how pet-inclusive their policies are. Over time, the scores will allow rental housing operators to compare their pet inclusiveness to that of a similar group of rental properties. Also, PIHI will use these scores as a basis for recognizing the properties that are going the furthest to become pet-inclusive.
What are the benefits of the PI Scorecard?
The PI Scorecard benefits rental housing operators by highlighting areas that could make their properties more attractive to the growing segment of pet parents. For properties that are already pet-inclusive, the scorecard provides an easy measure to reference and market around. Over time, housing operators will be able to compare their PI Score to those of other properties.
Also, the PI Score will benefit pet parents, as they can identify the most welcoming rental communities, making it easier to sort through the many properties that are “pet-friendly” but not pet-inclusive.
How is the PI Scorecard completed?
- Click the link to access the online PI Scorecard.
- Fill out descriptive information about your property.
- Use the dropdown menus to complete the fields with questions about your pet policies – there are fewer than 10 questions.
- View and download your score immediately.
- Explore the recommended resources.
- Optional: Contact the PIHI team with questions or for a discussion about how to become more pet-inclusive or how to market your pet-inclusive communities.